Essentee Blog

LinkedIn groups are a useful way of connecting with like-minded individuals.

There are a whole heap of different ways to generate leads from linkedIn, here's some tips to get you started.

LinkedIn is the leading business networking platform.

Jakob Nielsen summarised research from Microsoft that confirms that visitors make an almost instant stay/go decision when they land on your website – in fact you have less than 10 seconds to persuade a visitor to stay.

This is a quick guide on how to use Google Adwords for promotion of your business. We focus on the search network (which shows in the search results) rather than the Display Network which shows ads within other websites.

In a recent You Tube video, Matt Cutts from Google answers the question which is better (by better, we mean which does Google prefer) - keywords in the url or the filename?

The most common questions we get about Google Adwords: how much it costs, how long, what about bogus clicks?

A fortnight ago a site redesign for a client was launched, and this week they reported that they got their first enquiry from the website.

Your website's 'bounce rate' relates to the percentage of visitors that hit your website (or a page) and do not visit any other page. So it's a single-page visit.

Your search ranking is an important piece of information about your website. How do you get accurate information about where you sit in the search results?