Essentee Blog

Google Analytics is one of the most common reporting tool used for small-medium and even some large websites. It's powerful with a huge amount of information that can tell you how many visits your website gets, where they are coming from and what they are doing when they get there.

But what does it all mean?

Google Analytics is a great tool. Powerful. Free for small businesses. It's a million times better than AWStats or other similar free reporting tools that come with website hosting.

But it's not perfect. There are some serious issues that have escalated recently to the point where you just can't take the statistics at face value.

Google Analytics is a very powerful reporting tool with a huge amount of information that can tell you how many visits your website gets, where they are coming from and what they are doing when they get there.

Google Analytics is a powerful reporting tool that provides most of the data a business might need to see if their web marketing efforts are working.

If you don't want to have to remember to login to your Google Analytics dashboard on a regular basis, you can set up reports to be emailed to you on a regular basis.

Sometimes we'll ask someone if they have Google Analytics installed but they don't know if they do or not.

Your website conversion rate is a simple calculation that says "of the people coming to my site, how many take the action I want?"

Your website's 'bounce rate' relates to the percentage of visitors that hit your website (or a page) and do not visit any other page. So it's a single-page visit.

What does it mean when your analytics report is telling you that a visit to your website was of a duration of zero seconds?

This is what is known as Referral Spam.