The Essentee Blog

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Mobile means anywhere, anytime.  Small screens.  Touch screens.  Is it really the next big thing that's here right now?

An application or 'App' is seen by many as the third option to deliver a better mobile user experience to their audience (along with responsive design and a separate mobile specific site).

Over the last year or two there has been a flood of apps appearing for everything from content delivery to music instruments, building tools, games, weather apps, calculators, e-commerce and of course social media.

However much kudos you might get from saying you have one, apps can be challenging to produce so they should make sense for your particular business. If your market is going to be looking for your product while out in 'the real world' and/or you can make use of mobile devices core capability (such as GPS) to add value, then it might be worth it.

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If you want a mobile-friendly website – what does this mean and how do you go about it?

A mobile-friendly website is one that is easy to use on a smart-phone or tablet. Easy for many people means not having to struggle with tiny text. Pinching and resizing text, and trying to use navigation designed to be read on a PC sized screen is not fun.

But it can mean so much more than that.

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Client words...

As a first time potential website owner who wanted some professional design input we embarked on the usual routine of web-trawling for suitable website design consultants. After interviewing the ‘top end and highest priced’ designers and the subsequently elicited ‘how much?’ responses, we found Essentee, who provide a fixed-fee service.

From the first contact we found Sandra to be attentive, focused, understanding and responsive to our unique needs.  She took away our brief and produced an initial proposal which was exactly right: simple, focused, appropriate. 

Throughout the subsequent development and tweaking, Sandra and Tony provided just the right amount of corrective suggestions such as to direct us to a solution that resulted in what, to us, is a first class website that speaks the words we wanted to say in the way we wanted it said. No dramas, no patronising, just patient understanding and coaxing.

If you are a website virgin, look no further: Sandra and Tony will ease your passage and you will emerge the other end with a smile and a beautiful new-born website!

Dave at Reveal Building Consultants Ltd