Essentee Blog

The lines between social media and search engine optimisation are becoming blurred as Google includes social mentions in search results.

The 3rd World Internet Project New Zealand survey was conducted in July/August 2011 by AUT.

It really depends on how big the site is and what other projects we have on at the time. One of the things that can take the longest is developing content!

It is possible to build your website for nothing.

LinkedIn groups are a useful way of connecting with like-minded individuals.

There are a whole heap of different ways to generate leads from linkedIn, here's some tips to get you started.

LinkedIn is the leading business networking platform.

Jakob Nielsen summarised research from Microsoft that confirms that visitors make an almost instant stay/go decision when they land on your website – in fact you have less than 10 seconds to persuade a visitor to stay.

This is a quick guide on how to use Google Adwords for promotion of your business. We focus on the search network (which shows in the search results) rather than the Display Network which shows ads within other websites.

In a recent You Tube video, Matt Cutts from Google answers the question which is better (by better, we mean which does Google prefer) - keywords in the url or the filename?