Web Strategy Fundamentals
It is important that your web strategy is integrated with your overall business plan.
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strategy
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Essentee Blog
Web design and management articles, guides and even the occasional rant.
22
Mar
0
Why your kids or the boss's son should not be building your business website
Should you build your website yourself? How about that clever nephew, or the company director's daughter who works in graphic design.
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Tagged in:
web design
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Using Persona's to guide content development
What is a persona?
A persona is a fictional profile used to describe a specific target audience, and made from average or typical characteristics and demographics. You are likely to have more than one buyer person for your business.
...SEO and social media optimisation
The lines between social media and search engine optimisation are becoming blurred as Google includes social mentions in search results.
...New Zealand Online
The 3rd World Internet Project New Zealand survey was conducted in July/August 2011 by AUT.
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